CBT South Dublin – Mental Health Website & Rebrand

The Challenge

With over 15 years of experience in psychotherapy, Chris McConnell built a reputation for helping individuals manage challenges such as depression, anxiety, and addiction. His training at University College Dublin, St. Vincent’s Hospital, and Goldsmiths University in London gave him a strong academic and clinical foundation, further enhanced by advanced training in mindfulness-based therapies.

As Chris prepared to expand his practice under CBT South Dublin, he needed a professional online presence that:

• Reflected his credibility and expertise.
• Built trust with potential clients.
• Made it easy for individuals to find services and reach out for help.

Our Approach

At OWI (Operating With Integrity), we created a complete rebrand and new website for CBT South Dublin.

The project focused on presenting Chris’s practice in a way that felt professional, approachable, and compassionate. We designed a sleek, accessible website that:

• Highlighted Chris’s background, accreditations, and therapeutic approaches.
• Offered clear service information and contact pathways.
• Reflected the welcoming, supportive environment he provides in his practice.

What We Delivered

• Branding & Visual Identity – Modern, professional branding aligned with mental health services.
• Website Design & Development – Accessible WordPress site tailored for therapy clients.
• Responsive Website Design – Optimised for mobile and desktop browsing.
• Content Integration – Structured service descriptions and therapist background details.
• SEO Foundations – Built for visibility around mental health and psychotherapy in Dublin.

The Outcome

CBT South Dublin now has a professional digital identity that builds trust with clients seeking support. The website serves as both an informative resource and a welcoming first step for individuals looking to begin their journey toward mental wellness.

By combining credibility, compassion, and usability, the project delivered more than a website — it created a digital reflection of Chris’s practice, aligned with his mission to empower individuals and promote self-compassion.